HaitaoAlliance®

◆ You will acquire trademark ownership along with all associated rights in a timely manner. 

◆ The domain name, if included in the sale, will be successfuly transferred to you.

◆ We offer a worry-free, 100% refund in case you fail to acquire the above.

1st - Agreement:
We will finalize the Trademark Assignment Agreement and have it signed by both the owner ("Assignor") and the buyer ("Assignee").  This signed "Agreement" will serve as the foundation for the transaction and the transfer of ownership.

2nd - Invoice & Payment:
We will issue a PayPal invoice to the buyer for payment according to the signed Agreement. PayPal will securely hold the funds, which will not be released to the seller until the buyer successfully acquires trademark ownership and all associated rights. If, by any chance, the buyer fails to obtain ownership in due course, our platform guarantees a full refund.

3rd - Ownership Transfer:
①The attorney will initiate the transfer of ownership, which will be reviewed by the official and typically completed within 2-3 weeks.
②Any domain names included in the sale will be transferred to the buyer within 1-7 days.

4th - Completion:

Once the ownership transfer is finalized, we will release the payment to the seller, thereby finalizing the transaction.

1. Designate a new correspondent for your trademark.

The trademark is a kind of intangible asset that requires proper management. The trademark correspondent plays a vital role in monitoring the trademark status and maintaining an exclusive connection with the official institute. In most cases, the attorney acts as the correspondent and manages legal affairs for the trademark.



Upon becoming the new owner, you are suggested to engage a familiar attorney as the new correspondent for your trademark. When this refers to a U.S. trademark, due to the USPTO rules, if you reside in the USA, you can alternatively designate yourself as the trademark correspondent. You can create a USPTO.gov account and complete the settings, a process that typically takes only a few minutes (guidance is available upon request).

2. Keep using the trademark in commerce.
Keeping and using your trademark in commerce is crucial for its protection, validity, distinctiveness, defense against challenges, and overall business reputation. Regular and genuine use helps ensure that your trademark maintains its legal significance and serves as an effective tool for brand recognition and consumer trust. 


3. Renewal and Maintenance.

Trademarks require ongoing maintenance to remain valid and enforceable. Stay aware of renewal deadlines and ensure that you submit the necessary paperwork and fees to keep your trademark registration active. Be mindful of any other requirements or maintenance obligations specific to your jurisdiction.

For a U.S. trademark, your registration will be cancelled if you do not file the documents below during the specified time periods:

Requirements in the First Ten Years*

What and When to File:

• First Filing Deadline: You must file a Declaration of Use (or Excusable Nonuse) between the 5th and 6th years after the registration date. If the declaration is accepted, the registration will continue in force for the remainder of the ten-year period, calculated from the registration date, unless canceled by an order of the Commissioner for Trademarks or a federal court.

• Second Filing Deadline: You must file a Declaration of Use (or Excusable Nonuse) and an Application for Renewal between the 9th and 10th years after the registration date.

Requirements in Successive Ten-Year Periods*

What and When to File:

• You must file a Declaration of Use (or Excusable Nonuse) and an Application for Renewal between every 9th and 10th-year period, calculated from the registration date.

◆ What is the process for transferring ownership?
For a U.S. trademark, our attorney will file the necessary forms, submit the properly signed Trademark Assignment Agreement, and pay the required government fees to the United States Patent and Trademark Office (USPTO). Officials will review the submissions and record the transfer if no errors are found. If any mistakes are identified, the USPTO will notify the filer to make corrections until the transfer is approved.

◆ What will the buyer receive as a result of the ownership transfer?
The buyer will obtain full ownership and all rights associated with the trademark.

◆ What changes can we expect to see on the official page?

The USPTO system will record the assignment details and update the information to reflect the new owner.

◆ How long does the transfer take?
The transfer process usually takes 2-3 weeks, depending on the USPTO's processing speed.

Application: 
➜ After you file enrollment forms and submit the required files, a relevant "Case" will be created by Amazon in the "Case Log".
➜ If your submissions are qualified, Amazon will send an email including a "verification code" to the email address associated with the trademark correspondent.
➜ You will need to reply to the "Case" with the above-mentioned "verification code".
➜ Amazon will approve your brand registry if no mistakes occur.
(Guide of Amazon Brand Registry)

Benefits: 

◆ After the registry, you can create product listings with the brand.

◆ You get A+ Content, enhanced brand content, brand analytics and more.

◆ Amazon doesn't seem to care which class your trademark is in, they give you coverage across all categories (which could change at any time).

◆ An Auth-Code, also known as an EPP code, authorization code, transfer code, or Auth-Info Code, is a generated passcode required to transfer an internet domain name between domain registrars; the code is intended to indicate that the domain name owner has authorized the transfer. GoDaddy.com and NameCheap.com are known as famous domain registrars.

◆ Using the Auth-Code shared by the owner, you can seamlessly transfer the domain name to your domain registrar account.

◆ The transfer of a domain name between two registrars typically takes 5-7 days, while the transfer between two accounts within the same registrar usually takes only minutes or seconds.