JoyBaby®

◆ You will obtain ownership of the trademark along with all associated rights. 

◆ The domain name, if included in the sale, will be transferred to you.

◆ Full refund is guaranteed by our platform if any of the above fails.

1st - Agreement:
The trademark owner ("Assignor") and the buyer ("Assignee") complete and sign the Trademark Assignment Agreement, which is the foundation of the trademark transaction & the ownership transfer.


2nd - Invoice & Payment:
The buyer pays the PayPal invoice generated by our platform for the trademark. PayPal will securely hold the payment until the buyer obtains ownership and full rights in and to the trademark, along with our platform's ultimate guarantee.


3rd - Ownership Transfer:
①Our attorney initiates the transfer of ownership, which will be examined by the official and completed within 1-2 weeks typically.
②Any domain names, if included in the sale, will be transferred to the buyer within 1-7 days.

Notes: Every trademark requires a representative who can set up contact methods in the trademark official system and maintain exclusive connections with officials. Upon the transfer of ownership, as the new owner, you need to designate a new representative for your trademark. For a U.S. trademark, your U.S.-licensed attorney or yourself (if you reside in the USA) can take on this role, by completing a few configuration steps.

4th - Completion:
Fulfillment completes, PayPal releases payment, and the transaction ends.

1. Designate a new representative for your trademark.
Trademarks are valuable intangible assets requiring proper management. Every trademark requires an associated representative who plays a vital role in monitoring the trademark's status and maintaining exclusive connections with the official through contact methods set up in the USPTO system.

Upon completing the ownership transfer, as the new owner, you need to designate a new representative to manage your trademark properly. Due to the USPTO rules, you can engage a U.S.-licensed attorney to take on this role (representation fee: $100 or so). Alternatively, if you reside in the USA, you can designate yourself as the associated representative by creating a USPTO.gov account and completing the settings, a process that typically takes only a few minutes (the guidance is available upon request).


2. Keep using the trademark in commerce.
Keeping and using your trademark in commerce is crucial for its protection, validity, distinctiveness, defense against challenges, and overall business reputation. Regular and genuine use helps ensure that your trademark maintains its legal significance and serves as an effective tool for brand recognition and consumer trust. 


3. Renewal and Maintenance.
Trademarks require ongoing maintenance to remain valid and enforceable. Stay aware of renewal deadlines and ensure that you submit the necessary paperwork and fees to keep your trademark registration active. Be mindful of any other requirements or maintenance obligations specific to your jurisdiction.

For a U.S. trademark, your registration will be cancelled if you do not file the documents below during the specified time periods:

Requirements in the First Ten Years*

What and When to File:

• First Filing Deadline: You must file a Declaration of Use (or Excusable Nonuse) between the 5th and 6th years after the registration date. If the declaration is accepted, the registration will continue in force for the remainder of the ten-year period, calculated from the registration date, unless canceled by an order of the Commissioner for Trademarks or a federal court.

• Second Filing Deadline: You must file a Declaration of Use (or Excusable Nonuse) and an Application for Renewal between the 9th and 10th years after the registration date.

Requirements in Successive Ten-Year Periods*

What and When to File:

• You must file a Declaration of Use (or Excusable Nonuse) and an Application for Renewal between every 9th and 10th-year period, calculated from the registration date.

◆ How does the ownership transfer work?
Let's use the transfer of ownership for a U.S. trademark as an example —— our attorney will file forms, submit the properly-signed Trademark Assignment Agreement, and pay government fees with the United States Patent and Trademark Office (USPTO). Officials will examine the submissions and record the transfer if no mistakes are found. Chances will be given to correct mistakes until the transfer is qualified.

◆ What will the buyer receive as a result of the ownership transfer?
The ownership and entire interests in and to the trademark.

◆ What changes can we expect to see on the official page?

The USPTO system will record the ownership transfer and update the information of the trademark owner.

◆ How long does the transfer take?
The transfer process typically takes 1-2 weeks, depending on the processing efficiency of the USPTO.

Application: 
➜ After you file enrollment forms and submit the required files, a relevant "Case" will be created by Amazon in the "Case Log".
➜ If your submissions are qualified, Amazon will send an email including a "verification code" to the email address associated with the trademark representative.
➜ You will need to reply to the "Case" with the above-mentioned "verification code".
➜ Amazon will approve your brand registry if no mistakes occur.
(Guide of Amazon Brand Registry)

Benefits: 

◆ After the registry, you can create product listings with the brand.

◆ You get A+ Content, enhanced brand content, brand analytics and more.

◆ Amazon doesn't seem to care which class your trademark is in, they give you coverage across all categories (which could change at any time).

◆ An Auth-Code, also known as an EPP code, authorization code, transfer code, or Auth-Info Code, is a generated passcode required to transfer an internet domain name between domain registrars; the code is intended to indicate that the domain name owner has authorized the transfer. GoDaddy.com and NameCheap.com are known as famous domain registrars.

◆ Using the Auth-Code shared by the owner, you can seamlessly transfer the domain name to your domain registrar account.

◆ The transfer of a domain name between two registrars typically takes 5-7 days, while the transfer between two accounts within the same registrar usually takes only minutes or seconds.